So, you own a business or want to own a business, and you are thinking about whether Trademark registration is really a necessary step. is it something that is just good to have for a business or a must-have for a business? well, let me ask you a question,
How much time and effort have you invested in your business? for your product? or creating brand value? Did you work hard to make your company a respectable and trustworthy name in the minds of your clients? How would you feel, if someone else is misusing your business name? or you found out that the name that you are using for your business is actually registered with some other company and Even the worst case would be …
You work on your business for so many years to build brand and loyalty in the client’s mind and you find out you are infringing the already registered trademark of someone and you can not use that name for your business hereafter
It would be a huge loss of time, effort, and costs !!! Would you like to avoid such devastating scenarios that can hurt your business’s image? which can result in all the hard work you put in building a brand name (image) of the business going to waste !!!
Then you need to seriously consider protecting your business name, identity, brand, logo, image, etc. This is achieved by registering a Trademark for your business. If properly used and promoted, a Trademark becomes the most valuable asset of a business. hence it is important to consider Trademark registration India.
how to register a brand name or a trademark in India? “A registered trademark is an important asset for a business used to protect the company’s investment in the brand or symbol.”
What is a trademark? A trademark is a visual symbol like a word signature, name, device, label, numerals, or combination of colors used by the owner of the trademark for goods or services or other articles of commerce to distinguish it from other similar goods or services originating from different businesses.
A trademark can be a word, symbol, logo, brand name, wrapper, packaging label, tagline, or a combination of these is used by manufacturers or service providers to identify their own products and/or services. It is used to distinguish the owners’ products or services from its competitors.
In simple terms, a trademark is a brand or logo which represents your business.
Example of trademarks:
Coca-cola and Pepsi are two trademarks from the same industry (beverages) which distinctly identify the source or origin of the goods as well as an indication of quality.
Trademarks in India are registered by the Controller General of Patents Designs and Trademarks, Ministry of Commerce and Industry, Government of India. Trademarks are registered under the Trademark Act, 1999, and provide the trademark owner the right to sue for damages when infringements of trademarks occur.
However, any trademark, which is identical or deceptively similar to an existing registered trademark or trademark for which an application for registration has been made, cannot be registered. Also, a trademark that would likely cause deception or confusion or is offensive may not be registered.
